Why we have a cookie policy?
With a view to provide information and ensure transparency, B Medical Systems established this policy so that you can learn more about:
- the origin and purpose of the information processed when you browse our website
- your rights with regard to cookies and other tracers used by B Medical Systems.
What is a Cookie?
A “cookie” is a small file usually made up of letters and numbers, sent by the web server and saved on your device (PC, tablet or smartphone) via the web browser that you are using (Mozilla Firefox, Internet Explorer, Google Chrome, etc.).
Some “cookies” are sent directly by the website you visit. Others, known as “third party cookies” are sent by this website’s partners. The website’s partners can be found in the cookie categories “Necessary”, “Functional”, “Analytics” and “Advertising” here below, under the “Source” section of the listing tables.
Why we use cookies?
Cookies may allow identifying your web browser the next time you visit the same website as well as recognizing your preferences created during your previous visit to the website. Usually cookies make the interaction between the internet user and the website faster and easier, and help the user to navigate on the website. Cookies can also be used to make the content or advertisement on a website more relevant for the internet user.
Cookies Settings
You can decide for yourself whether we or third parties are allowed to save cookies on your device or not. If you select your preferences on our website domain, then this preference applies to this address.
B medical Systems Consent
For cookies based on your consent, B Medical Systems offers you the choice to give your consent in the form of a pop-up window when you first visit our platform. In this pop-up window you may select the category of cookies that you want to accept. You can come back on your choices at any time by clicking on Privacy Center, section “Privacy Settings”.
Which are the cookies used and for what purposes are they in place?
Cookies are classified into different categories whose list is updated each time it is necessary. The most recent version of this Cookie Policy is always available on our website (https://www.bmedicalsystems.com).
Necessary cookies
These cookies are necessary to the functioning of our website or for security reasons. These enable the main functions of the website to be used.
| Cookies | Source | Purpose | Storage |
| test_cookie | .doubleclick.net | WordPress cookie used to check if the cookies are enabled on the browser to provide an appropriate user experience for the user. This cookie is used on the front-end, even if you are not logged in. | 1 day |
| wordpress_gdpr_cookies_declined | .bmedicalsystems.com | WordPress GDPR cookie to see if cookies are declined. | 6 months |
| wordpress_gdpr_allowed_services | .bmedicalsystems.com | WordPress GDPR cookie to see what services are activated. | 6 months |
| wordpress_gdpr_cookies_allowed | .bmedicalsystems.com | WordPress GDPR cookie to see if cookies are allowed. | 6 months |
| woocommerce_items_in_cart | .bmedicalsystems.com | We use Woocommerce cookies in order for our website to remember which products you have added in your “Quote Basket” and so that in the event that you have not completed your quote enquiry process by filling in our quote form, they are still present in your “Quote Basket” on your next visit. | 6 months |
| woocommerce_cart_hash | .bmedicalsystems.com | 6 months | |
| wp_woocommerce_session_ | .bmedicalsystems.com | 6 months | |
| NID | .google.com | The NID cookie contains a unique ID that Google uses to store your preferred settings and other information, such as your preferred language, how many search results to display per page (e.g. 10 or 20) and whether to enable the Google SafeSearch filter. | 6 months |
| CONSENT | .google.com | Used to store a user’s state regarding their cookies choices. | 6 months |
| _GRECAPTCHA | .google.com | This cookie is set by Google reCAPTCHA, which is a tool used to protect our site against spams. We use it on our contact forms so that you are able to send us enquiries for product quotes and ask for more information about our products and company. By continuing on this website, you acknowledge and understand that the reCAPTCHA API works by collecting hardware and software information, such as device and application data, and sending this data to Google for analysis. The information collected in connection with your use of the service will be used for improving reCAPTCHA and for general security purposes. It will not be used for personalised advertising by Google. You can find further details via this link https://support.google.com/recaptcha/?hl=en. | 6 months |
| __cf_bm | .myfonts.net | We use a font on this site from MyFonts. MyFonts places a cookie to register how many times a font is displayed. | 1 day |
| mtm_consent_removed | .bmedicalsystems.com | Cookie that contains no personal data and tells Matomo Analytics that it should not collect any data about the user who has chosen to opt-out. | 1 year |
The processing of the data collected through these cookies is based on our legitimate interest.
You can always choose not to accept these cookies on your device and delete them using the configuration settings of your web browser. However, this risks your user experience being seriously degraded and some functions of the website may even no longer be accessible.
Functional cookies
These cookies enable us to improve the functions and customization of our website. They may be activated by us or by third parties whose services are used on our web pages. By activating this type of cookie, you will be able to use these additional functions and access a more personal experience in terms of the products and services presented to you.
| Cookies | Source | Purpose | Storage |
| AEC | .google.com | To ensure that requests within a browsing session are made by the user, and not by other sites. These cookies prevent malicious sites from acting on behalf of a user without that user’s knowledge. | 6 months |
| SOCS | .google.com | Used to store a user’s state regarding their cookies choices. | 13 months |
The processing of the data collected through these cookies is based on your consent. You can adjust your cookie settings at any time from the Privacy Center, section “Privacy Settings”.
Analytics cookies
We use these cookies to monitor website traffic and optimize your user experience, evaluate which marketing channels are performing better and analyze aggregated data about usage of the website to understand our customers.
| Cookies | Source | Purpose | Storage |
| _gid | .bmedicalsystems.com | Google Analytics cookie used to distinguish individual users on our domain. | 1 day |
| _ga | .bmedicalsystems.com | Google Analytics cookie used to generate statistical data on how the visitor uses the website. | 2 years |
| _gat_UA | .bmedicalsystems.com | This is a Google Analytics cookie used to throttle request rate for anonymous users. | 1 min |
| _pxhd | .perimeterx.com | Related to the PerimeterX security layer (PerimeterX is used to prevent bot attacks). This cookie is only used on www.bmedicalsystems.com/en-us for the US territory. | 1 year |
| _cfduid | .zoominfo.com | Related to the CloudFlare security layer (CloudFlare is the Network Security protocol that ZoomInfo uses to orchestrate the rate limiting rules). This cookie is only used on www.bmedicalsystems.com/en-us for the US territory. | 30 days |
| Visitorld | .zoominfo.com | This is how WebSights identifies recurring visitors. This cookie is only used on www.bmedicalsystems.com/en-us for the US territory. | 1 year |
The processing of the data collected through these cookies is based on your consent. You can adjust your cookie settings at any time from the Privacy Center, section “Privacy Settings”.
Advertising cookies
These cookies help us to identify your preferences, your areas of interest and any products you have viewed on our website, in order to personalize the adverts that you are shown: these will be dynamically displayed in designated advertising space on the website, either by us or by our partners.
| Cookies | Source | Purpose | Storage |
| IDE | .doubleclick.net | DoubleClick – Google uses cookies for ads that are displayed in various places on the web. The most important cookie for ad preferences for non-Google websites is called “IDE”. It is stored in browsers under the domain doubleclick.net. | 13 months in the European Economic Area (EEA), Switzerland, and the United Kingdom (UK), and 24 months everywhere else. |
| bm_sv | .us4.list-manage.com | A functionality Cookie placed by Mailchimp to manage and control list (Akamai bot manager for fraud prevention). | 4 hours |
| _abck | .list-manage.com | A functionality Cookie placed by Mailchimp to manage and control list. | 2 hours |
| bm_sz | .list-manage.com | A functionality Cookie placed by Mailchimp to manage and control list. | 4 hours |
| ak_bmsc | .us4.list-manage.com | Functions to manage and control Mailchimp email lists and ensure a secure connection. | 2 hours |
| _mcid | bmedicalsystems.us4.list-manage.com | The cookie is a cookie set by Mail Chimp to enable behavioral advertising and analytics by Google. | 14 days |
| _gcl_au | .google.com | Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. | 2 months |
Cookies placed by LinkedIn’s Insight Tag to measure, with your consent, key actions taken by users from this channel and their interactions with our content and ads on LinkedIn:
| Cookies | Source | Purpose | Storage |
| li_gc | .bmedicalsystems.com | Used to store consent of guests regarding the use of cookies for non-essential purposes | 6 months |
| li_mc | .bmedicalsystems.com | Used as a temporary cache to avoid database lookups for a member’s consent for use of non-essential cookies and used for having consent information on the client side to enforce consent on the client side | 6 months |
| liap | .linkedin.com | Used by non-www.domains to denote the logged in status of a member | 1 year |
| lms_ads | .bmedicalsystems.com | Used to identify LinkedIn Members off LinkedIn for advertising | 30 days |
| lms_analytics | .bmedicalsystems.com | Used to identify LinkedIn Members off LinkedIn for analytics | 30 days |
| UserMatchHistory | .linkedin.com | LinkedIn Ads ID syncing | 30 days |
| bcookie | .linkedin.com | Browser Identifier cookie to uniquely indentify devices accessing LinkedIn to detect abuse on the platform and diagnostic purposes | 1 year |
| bscookie | .linkedin.com | Used for remembering that a logged in user is verified by two factor authentication and has previously logged in | 1 year |
| li_sugr | .linkedin.com | Used to make a probabilistic match of a user’s identity | 90 days |
| lidc | .linkedin.com | To facilitate data center selection | 24 hours |
| lang | .linkedin.com | Used to remember a user’s language setting to ensure LinkedIn.com displays in the language selected by the user in their settings | Session |
| AnalyticsSyncHistory | .linkedin.com | Used to store information about the time a sync took place with the lms_analytics cookie | 30 days |
The processing of the data collected through these cookies is based on your consent. You can adjust your cookie settings at any time from the Privacy Center, section “Privacy Settings”.
When your data is disclosed to parties outside our organization, we advise you to consult the privacy, and cookie statements of these parties, if you would like more information.
For more information regarding the use and protection of your personal data, please read our Privacy Policy.
Date: 6th of May 2025
